What’s with the recent display of so much love in the form of iPads towards prospects. Recently, I came across at least 3 big brands giving away iPads to prospects and customers, asking them to enter a competition. Of course, there is a fine print involved! Agreed, iPad2 is awesome! But, when an awesome “free” giveaway (iPad2 in this case) is given to you on purchase of a product, you might want to consider the free-give-away theory. 1.